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Why Apple is winning the smartphone war while Nokia plays catch-up
Smartphone owners of handset brands including Apple, BlackBerry and HTC are more likely to stick with the same brand when purchasing a new handset, according to new research from YouGov, but why are...
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Six reasons why Steve Jobs hates Flash (and doesn’t need it)
Steve Jobs, Apple CEO, last week declared war on rival Adobe with a scathing attack on its Flash video programming technology. In an open letter he lists six reasons why Apple does not need Flash....
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MARKETING NEWS BITES: Microsoft’s new launch, Apple’s streaming service and...
A round-up of news from around the web: Microsoft has launched a redesigned MSN Mobile homepage, streamlining the portal’s design and providing such as one-click access to Bing, Windows Live Hotmail...
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Apple debuts its iAds – but troubles remain
Last week, without too much of a murmur, Apple released the very first iAd and thus its debut into the highly lucrative mobile advertising world. But it’s antenna issues could spell trouble for the...
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Why businesses should not ignore the power of touch-screen web surfing
Two thirds of UK businesses have no idea how their websites function on touch-screen devices such as the iPad and iPhone, according to a new LinkedIn poll. Commissioned by user experience specialists...
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Why ask the Doctor, when you can just ask your phone?
Got the sniffles? Feeling under the weather? Never fear, there’s a new Doctor in the house. With more smartphones in use, it’s hardly surprising that people are turning to mobile applications for...
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Mobile Fragmentation: What marketers need to know
By Simon Liss, Managing Director – We Love Mobile Fragmentation. Sounds painful, and for those planning and implementing mobile campaigns and services, it presents a real and present challenge. It’s...
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Microsoft goes in for battle with Apple – this time it may win
Microsoft has finally entered a new era with the launch of its very own smartphone. The tech giant has already swayed Apple fan-boy Stephen Fry, but are its efforts enough to not only recruit ‘fans’...
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Apple goes back to the future – with Mac
For most of the year, Apple has focused on the fastest-growing, most lucrative portion of its business — the iPad and iPhone, which run the iOS operating system. Now it’s going back to where it all...
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How to be a digital ninja in 2012
Looking to bolster your digital capabilities in 2012? There’s only one device you’ll need, and finally it is your mobile. We’ve published many a headline over the years to the effect of “Is this the...
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